Netherlands Pavilion at the Sahara Expo

Are you a Dutch company active in climate smart agriculture and interested to increase your local presence on the North African market? Then make sure to register now for the Netherlands Pavilion at the Sahara expo. As Egypt’s oldest and best-attended trade show, Sahara is the place to showcase your products, network and share the latest innovation and technologies in the agricultural sector.

11th of September 2022
Cairo, Egypt
NABC trade mission
  • Description
  • Practical information
  • Register now
  • Join the Netherlands Pavilion at the Sahara Expo from 11-14 September 2022 in Cairo, Egypt!

    From 11 to 14 September 2022, the NABC, Land Water Food Consult and East West-Trade & Consulting will organise a Netherlands Pavilion, during the Sahara Exhibition in Egypt. Dutch companies active in the field of Climate Smart Agriculture are invited to join the Netherlands Pavilion, themed “The Future of Agriculture”, at the fair. The Netherlands Pavilion will offer exclusive opportunities to Dutch companies to demonstrate their innovative technologies and will be an ideal platform for building a business network, hosting official meetings, events, and much more. Similarly, with the 27th edition of the World Climate Summit (COP27) taking place one month later in Egypt, the Netherlands pavilion will be an excellent opportunity to showcase the Netherlands as THE country to turn to when it comes to future-proof agriculture.

    The Netherlands pavilion will be an open pavilion to showcase the holistic approach of the Netherlands on climate-smart agriculture. The Pavilion is made possible with the support from the Topsector Agri & Food, and Embassy of the Kingdom of the Netherlands in Cairo, Egypt.

    Make sure to not miss out on this exhibition, and register now!

    What to expect?

    • Egypt’s largest agricultural fair, with more than 20,000 targeted visitors over 4 days
    • Strategically located pavilion with signature Holland branding
    • A dedicated space for your company within the collective open Netherlands Pavilion
    • A large lounge area with sufficient space for networking activities
    • Seminars on “Climate-Smart Agriculture” and “Resilient Seeds” during the Sahara Expo
    • Networking reception with relevant local counterparts
    • Extra media attention and exposure for your company

    For whom?

    The Netherlands Pavilion is open to Dutch companies active in the field of climate smart agriculture. Please be informed that registration does not automatically lead to participation; companies will be reviewed based on their fit and level of involvement in Egypt’s agricultural sector.

    Participation costs (per company, max 2 participants)

    Participation is possible for €2,500 for NABC members, and €3,000 for non-members. These costs include a dedicated space within the pavilion, the booth construction with Holland branding, entrance to the Sahara Expo, participation in the Climate-Smart Agriculture & Resilient Seeds seminars and networking reception. For a selected number of companies, sharing a stand will be allowed.

    Kindly know that you can reduce the costs up to 50% by applying for RVO’s Mission Voucher.

    How to register?

    For more information contact Ralph Rustom. As the pavilion can only host up to 13 companies, make sure to register in time to not lose your spot. Registration is possible until Friday 29 July 2022.

  • About the Sahara Exhibition

    Launched in 1987, Sahara is the largest agriculture event in Egypt and the region for over three decades. As Egypt’s oldest and best-attended show, Sahara is not only a market place but also an agricultural educational forum for the sector’s professionals, playing a significant role in the development of agriculture in the region.

    Being part of the exhibition offers you invaluable access to new markets, as for over three decades the show has enjoyed strong international participation of exhibitors and visitors from Africa, Europe and Asia. The show provides you with un-matched networking and business opportunities, connecting you to decision makers, market leaders as well as local and regional distributers from Egypt and MENA region, thereby offering you access to the best materials and newest technologies that gives your business an edge over the competition.

    Click here to download the Sahara Exhibition Brochure.

    Why Egypt?

    • Egypt is the largest country in the region, with a population of nearly 100m, and 14.5% of GDP & 28% of employment coming from agriculture. 
    • Egypt is the key agricultural producer of the region, with the highest yield in North Africa for cereal, vegetables, fruits and oil crops.
    • Investment in the agriculture sector will increase to $12bn, between 2019 & 2022.
    • Sector will increase to $12bn, between 2019 & 2022.GDP growth of 5.6% political stability and rising food prices are providing farmers with investment incentives.
  • In order to register for this trade mission we kindly ask you to provide us with the following information.

    How would you like to register?